Commercial, Social Media
EDITED by HUMZA MALIK
Multi-Platform Short-Form Promotional Content
For Superreach, Burger & Beyond, and World's End Studio
Created a series of short-form promotional videos tailored for Instagram Reels, TikTok, and LinkedIn, strategically adapting content to suit the unique storytelling styles, engagement patterns, and audience expectations of each platform.
Each campaign was designed to reflect the distinct brand identity and niche of three diverse companies:
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Superreach (B2B/Marketing SaaS)
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Burger & Beyond (Food & Hospitality)
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World's End Studio (Creative/Production House)
My contributions spanned scripting and structuring content to match each brand’s voice and platform dynamics, hands-on editing with a focus on pacing and retention, animating text and graphics to enhance clarity, and designing sound to support narrative flow. I also helped shape content strategies and social formats to boost engagement and tailor value to each audience. All videos were produced according to platform-specific post-production briefs, ensuring creative impact aligned with business goals.
Edited by Humza Malik
PROGRAMS USED:
Adobe After Effects & Premiere Pro